EMAAR Serro at The Heights Country Club

And to maintain the sales record, they have recently launched "Emaar Serro" residential project in The Heights Country Club and Wellness community scattered over 81 million square foot to bring giant community experience with 38 km of cycling and jogging tracks, Multi-sport courts and BBQ/picnic areas, modern architecture, lush green landscape and and everything to create a family friendly community vibes where wellness is they key highlight to bring peace and curtain the stress that has become a part of life.

Unlike traditional suburban clusters, Serro by EMAAR is engineered to function as a permanent wellness retreat, integrating nature into the core architectural DNA of the community.

1. The Purpose: Why Did Emaar Launch Serro in The Heights Country Club and Wellness community?

Emaar launched Serro villas in Dubai to capture the "Post-Pandemic Premium." High-net-worth buyers are no longer just looking for a prestigious address; they are looking for "Space as Luxury."

• Correction of Density: While areas like Downtown are saturated, Serro offers a low-density environment where 15% of the land (1.36 million square meters) is dedicated solely to open greenery.
• The Wellness Mandate: The purpose is to create a community where health is not an "add-on" (like a gym in a basement) but the "foundation" (cycling tracks, lagoons, and air-purifying greenways).

2. Property Types: What is available inside?

Serro by EMAAR project focuses exclusively on large-format, family-centric units. You won't find studios or small apartments here.

• Wellness Townhouses: 3 and 4-bedroom units (approx. 2,167 to 2,881 sq. ft.).
• Semi-Detached & Standalone Villas: 4 and 5-bedroom configurations (starting from 3,680 sq. ft.).
• Architecture: Contemporary minimalism featuring G+2 (Ground + 2 Floors) layouts, floor-to-ceiling glass to maximise natural light, and expansive private gardens.